Merz Aesthetics (Belotero) | About the Brand



With experience spanning over a century, Merz Pharma is known throughout the globe as one of the forerunners in the aesthetic medicine space. Founded in Frankfurt, Germany over 110 years ago by a young chemist and pharmacist named Friedrich Merz, the company is still owned by the family, with the current owner being the fourth generation Merz to do so. However, Merz wasn’t always focused on skincare and it actually has history of focusing on dental products and even Alzheimer disease research. With three businesses under its wing, the company has global headquarters and laboratories, with Merz Aesthetics being at the forefront of its beautifying efforts.    

Belotero is one of the most well-known cosmetic products produced by Merz. It makes use of hyaluronic acid as a base, and leverages different concentrations and consistencies to cater to different skin needs. In terms of safety, it was given the FDA approval back in 2011, and it is recommended that people with a history of anaphylactic shock are recommended to be careful when using these products. The hyaluronic acid can bind with the water in the skin to fill in both and wrinkles and lines in a natural subtle way. 


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